by John Aramini | Jan 27, 2015 | Business Practice Improvement, Customer Loyalty, Marketing, Strategy & Execution
Jorgen Vig Knudstorp, CEO of Lego asked that question when he initiated Lego’s transformation leading them to quadruple growth over the past ten years. He commented that Lego had “lost its way in terms of its own self-identity” and needed to clarify “what is Lego...
by John Aramini | Jan 13, 2015 | Business Practice Improvement, Customer Loyalty, Customer Service, Marketing, Sales
Bain & Company, Inc.’s “Customer Loyalty in Retail Banking: Global Edition 2014” survey investigated how people bank and how banks are responding to meet customer needs through improved distribution and service channels. Highlights of their findings include:...
by John Aramini | Nov 16, 2014 | Uncategorized
“Your Role as Brand and Marketing Champion” will be presented by John Aramini of Aramini Management at the Mahwah Chamber of Commerce Luncheon in November. John discusses the notion that – whether you are an established business owner, senior manager, starting a...
by John Aramini | Oct 23, 2014 | Business Practice Improvement, Business Turnaround, Process Improvement, Strategy & Execution
Greek sculptor Polykletis the Elder wrote that 2500 years ago in 450 BC. It captures an essential management practice for today: collect data in a patient and disciplined way, building on earlier information, to achieve incremental improvements. It implies having key...
by John Aramini | Sep 9, 2014 | Business Devlopment, Business Practices, Business Turnaround, Sales
With ever increasing competition and sales expectations needed for growth, more businesses are hiring sales people, while others are transitioning some of their employees – including themselves – into a direct sales role. They are generating sales activity...